Research reflects that most businesses utilize Traditional Management Accounting methods. In contrast, Strategic Management Accounting (SMA) is not widely utilized despite it being significantly more powerful in evaluating business operational and financial performance, and assessing progress in achieving Corporate and Functional Strategies. SMA provides businesses with powerful reporting capabilities that add extensive value and provide an excellent insight into business operations and financial performance. This enables business leaders the opportunity to make strategic decisions based on relevant and quality information. Innovative Holdings can lead the way in the design and implementation of SMA in your business for SMArter reporting.